Gigantic Image Production: "Free the Fan" Outdoor Graphics |
This is the first of two images Pixelfixer Inc. rendered in super high resolution for outdoor billboards under subcontract with McKim/Cringan for the Winnipeg Blue Bombers "Free the Fan" Campaign, spring 2005. We did so many things to these images it defies listing. Let's just say that nothing is as it seems... From the reworking, filling out and/or replacing both backgrounds to moving and replacing body parts to the eyewatering detail of the "torn paper" edges, these images were a lot of work. campaign image two | original base photos | closeup of torn edges Art
Direction: Ron Sawchuck, McKim/Crignan |
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